LEGO 50090 LEGOLAND Park Adventure has 1,578 pieces, a working coaster track, and a giant “I LOVE LEGOLAND” minifigure. It costs $109.99 and will only be sold at LEGOLAND parks starting Feb. 1, 2027.
Want a LEGO set you can’t buy on LEGO.com? You’ll have to go to a theme park to get it.
LEGO has revealed 50090 LEGOLAND Park Adventure, a new set sold only at LEGOLAND parks. It has 1,578 pieces, costs $109.99, and goes on sale Feb. 1, 2027.
What is the LEGOLAND Park Adventure set?
It’s a mini LEGOLAND you can build at home.
The set is a display piece inspired by the parks, with stalls and sights you’d see walking around LEGOLAND. A roller coaster track runs around the outside of the build, per Jay’s Brick Blog.
In the middle stands an upscaled minifigure, a giant version of a regular LEGO figure, wearing an “I LOVE LEGOLAND” shirt.
What comes in LEGO set 50090?
A roller coaster circuit around the edge
A big upscaled minifigure with a printed “I LOVE LEGOLAND” torso
Vendor stalls and park details, mostly done with stickers
A base platform to hold it all
Six regular minifigures, per HothBricks
Where was the new LEGOLAND set revealed?
At LEGO’s fan creator summit in Billund, Denmark, LEGO’s hometown, on Sept. 21, according to Jay’s Brick Blog. Billund is also home to the very first LEGOLAND park, which opened in 1968.
LEGO shows off upcoming sets to fan bloggers and builders at the event each year.
What are fans saying about the LEGOLAND exclusive?
It’s a mixed bag.
Some fans on Brickset liked that it’ll be available at several parks, not just one, and called it a fair souvenir. Others felt the giant figure and the coaster don’t really fit together, and said the build looks a little bare.
HothBricks also called the coaster “more basic” than LEGO’s bigger coaster sets. Then again, this one comes with a trip to LEGOLAND attached.
Is LEGOLAND worth visiting for LEGO fans?
If you’re a LEGO fan, it’s a fun day out. Each park has rides, a Miniland full of famous places built from LEGO bricks, and big shops with park-only sets and minifigures.
LEGOLAND parks are run by Merlin Entertainments, which also runs attractions like Madame Tussauds and SEA LIFE aquariums. The Park Adventure set will just be one more reason to leave room in your suitcase.
Article compiled with the help of the Pirates & Princesses newsroom.
Pirates and Princesses is your destination for Disney news, theme park updates, and the pop culture you love. From Disney cruises and travel tips to Disney fashion, food, collectibles, and movie news, PNP covers it all. Visit us at piratesandprincesses.net for daily coverage. Follow PNP on Facebook and Instagram, and listen to the Pirates & Princesses podcast on Apple Podcasts and YouTube.
Hat Tips:
Jay’s Brick Blog (Sept. 21, 2026), the set details, price, release date, availability and reveal location
Brickset (Sept. 21, 2026), the U.S. price, contents and fan reaction
HothBricks (Sept. 21, 2026), the euro price, minifigure count and coaster comparison
AI Disclosure: All articles are assigned, edited and reviewed by an experienced human editor before posting. Like most modern newsrooms, WebReef Media uses a variety of AI tools to help with accuracy and efficiency. Ways AI may be used in article creation include research, grammar, fact-checking and ideation, as well as occasional AI generated or enhanced thumbnails or graphics. No articles are generated or posted without human oversight or involvement.